Toyota Tsusho (PNG) Limited Powers PNG Chiefs as Official Mobility Partner
November 6, 2026
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The PNG Chiefs are proud to welcome Toyota Tsusho (PNG) Limited, trading as Ela Motors, as their Official Mobility Partner and Major Partner ahead of the club’s entry into the NRL in 2028.
The partnership will provide vital mobility support to the PNG Chiefs, enabling the club to operate efficiently across Papua New Guinea while strengthening its national footprint. As part of the agreement, the Toyota logo will feature on the shoulders of the PNG Chiefs jersey from 2028 to at least the end of the 2029 season.
Beyond branding and match-day activations, the partnership delivers significant value-in-kind support through a fleet of vehicles and mobility solutions that will help the club transport players, staff, and stakeholders safely and effectively.

PNG Chiefs CEO Lorna McPherson said the partnership reflects the importance of reliable mobility in building a professional sporting organization ready for the NRL.
“This partnership is about more than branding. Ela Motors will play a key role in helping us build a strong, efficient club both on and off the field. Their support will have a direct impact on our operations as we continue our journey towards 2028.”
Ela Motors CEO Masaru Mikami said the partnership aligns with the company’s global mission of “Passing on a better Earth to the children of the future” and its commitment to “Produce happiness for future society.”
“Mobility is not only about moving people and goods, but also about inspiring passion and bringing communities together. We are honoured to partner with the PNG Chiefs and share the joy and excitement of movement with the people of Papua New Guinea while making a meaningful contribution to society.”
The partnership brings together one of the world’s most recognised automotive brands and one of Papua New Guinea’s most exciting sporting projects, united by a shared commitment to community, performance, and national pride.
